Quick tip to use quotation marks in a formula for example to wrap a value from the cell A1 around single quotes and add a comma: =CONCAT("'",A1,"'",",").
 
            Notes on Salesforce Marketing Cloud & Martech
Quick tip to use quotation marks in a formula for example to wrap a value from the cell A1 around single quotes and add a comma: =CONCAT("'",A1,"'",",").